In today's rapidly evolving media landscape, reliable measurement is paramount. UKOM, the premier industry body for online media measurement, plays a vital role in providing comprehensive data and insights to brands. By fostering collaboration and innovation, UKOM facilitates stakeholders across the media ecosystem to make strategic decisions. With

UKOM has emerged as a significant force in shaping the landscape of media measurement within the UK. Its comprehensive data collection and analysis provide invaluable insights into audience trends, enabling media companies to make more informed decisions. The industry has embraced UKOM's detailed methodologies, leading to a greater transparency in